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Privacy Policy

WildTrail SA

Effective Date: March 2026

WildTrail SA respects your privacy and is committed to protecting your personal information in accordance with the Protection of Personal Information Act (POPIA) of South Africa and applicable data protection laws.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you interact with WildTrail SA through our website, bookings, events, or communications.

1. Information We Collect

We may collect the following personal information:

  • Full name and surname

  • Contact details (email address, phone number)

  • Emergency contact information

  • Identity or passport number (where required for bookings or permits)

  • Medical or dietary information relevant to event safety

  • Payment and billing information

  • Accommodation preferences and booking details

  • Photographs or media captured during events

  • Website usage information (cookies and analytics)

We only collect information necessary to provide our services safely and effectively.

2. How We Use Your Information

Your information may be used to:

  • Process bookings and event registrations

  • Communicate important event updates or travel information

  • Ensure participant safety during activities

  • Arrange accommodation, logistics, or catering

  • Process payments and issue invoices

  • Improve our services and guest experience

  • Send relevant marketing or event information (only where consent is given)

  • Comply with legal or regulatory requirements

3. Sharing of Information

WildTrail SA does not sell or rent personal information.

We may share limited information with trusted partners only when necessary, including:

  • Accommodation providers

  • Event venues or landowners

  • Guides or safety personnel

  • Payment processors

  • Service providers assisting with bookings or communications

All partners are expected to handle information responsibly and securely.

4. Photography and Media

Photos and videos may be taken during WildTrail SA events for marketing and promotional purposes.

By participating in an event, you grant permission for reasonable use of media unless you notify us in writing before the event.

Participants may request removal of identifiable images where reasonably possible.

5. Data Security

We take reasonable technical and organisational measures to protect your personal information from:

  • Loss

  • Unauthorised access

  • Misuse

  • Disclosure or alteration

Access to personal information is limited to authorised persons only.

6. Data Retention

We retain personal information only as long as necessary to:

  • Deliver our services

  • Maintain business records

  • Meet legal or accounting obligations

Information no longer required is securely deleted or anonymised.

7. Your Rights

Under POPIA, you have the right to:

  • Access your personal information

  • Request correction or updating of information

  • Request deletion where legally permissible

  • Withdraw consent for marketing communications

  • Lodge a complaint with the Information Regulator of South Africa

8. Cookies and Website Use

Our website may use cookies or analytics tools to improve user experience and understand website traffic.
You may disable cookies in your browser settings if preferred.

9. Third-Party Links

Our website or communications may include links to third-party websites. WildTrail SA is not responsible for the privacy practices of external sites.

10. Changes to This Policy

WildTrail SA may update this Privacy Policy from time to time. The latest version will always be available on our website or upon request.

11. Contact Us

For questions, requests, or concerns regarding this Privacy Policy or your personal information, please contact:

WildTrail SA
Email: info@wildtrailsa.co.za (update if needed)
Location: Eastern Free State, South Africa

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